SMaSh Mobile Application Server

SMaSh's product is our patent-pending platform used for the development of SMS-based text applications that can take greater advantage of mobile opportunities to engage customers, improve awareness, and boost transaction levels. SMaSh-enabled text apps deliver unprecedented levels of texting interaction, session to session persistence, and robust scalability.

Our Technology

What sets the SMaSh Mobile Application Server apart is our full session management layer over SMS. This session management allows for the development of text apps that resemble conversations, and enables "cookies for mobile."

In addition, the SMaSh platform features:

• Technology that enables pre-configured menu-driven interactions and message flows for more tailored end-user experiences
• Support for robust and secure functionality including transactions, reservations, advanced lookups, socializing, scheduling, feedback gathering, and more
• Smart input recognition, location awareness, and user profile management to further personalize the experience
• A developer's platform for quickly building and launching text apps without long development cycles

Benefits of Using SMaSh's Technology

• Users are more engaged: Thanks to menu-based navigation, users can select from multiple options to submit or obtain desired information, and even go back to previous menus to submit new responses
• Users are "remembered" and tracked: They can respond to the same message multiple times and in different ways, and the app knows who they are and how to handle each response appropriately
• Integration possibilities: SMaSh-enabled text apps can connect to back-end systems like databases or other applications
• Development ease: A web-like application development environment simplifies and speeds deployment
• Reduce costs and risks for SMS-based compliance 

Click here to download a PDF of Mobile Application Server Data Sheet.

Who Should Develop SMaSh Apps?

The SMaSh Mobile Application Server is right for you if:

• You want to extend your brand to mobile quickly and efficiently
• You've got an online experience you want to offer to mobile users
• You've got a great new mobile app idea

To learn more about developing for SMaSh, go to the Developers section or get the Developer Guide.