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Mobile Marketing Association Conference

SMaSh will be attending the next Mobile Marketing Association (MMA Global) conference. More information about the conference can be found here. Hope to see you there!



CTIA Conference, Las Vegas Nevada, May 2013

SMaSh will also be attending the next CTIA conference at the Sands Expo & Convention Center in Las Vegas, Nevada. The link for that conference is here. Hope to see you there as well!









“Where’s Cuppie?” A Pittsburgh Mobile Scavenger Hunt

SMaSh and Dunkin’ Donuts regional distributor have teamed up to invite everyone in Pittsburgh to play “Where’s Cuppie?”, a city-wide scavenger hunt played exclusively on mobile phones. Text DUNKIN to 51515 to get started. For more information on how to participate, go to smashcode.com/dunkin.

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TOTAL MARKET REACH

Pew Research reports that texting is nearly universal (97%) among cell phone owners ages 18-29. For ages 18-49, the rate is 92%. This mean texting is much more popular than email, apps, and even voice.

Message Recieved

90% of all text messages are read within three minutes of their delivery.