SMaSh text apps have been used by a range of companies in many industries, including Nationwide, McDonald's, Harlem Globetrotters, University of Pittsburgh, Miller Brewing Company, Giant Eagle, and Pittsburgh City Theater.
PITTSBURGH, Pennsylvania, March 5, 2010 The beeps and vibrations warrant our attention like nothing else, but to two entrepreneurs on the South Side, the possibilities of text messaging have only just begun. Read more
SMS, text-messaging, is the single largest data service on the planet with over 3 billion people texting messaging each other regularly. Despite the popularity of text-messaging, application developers and content providers have yet to make efficient use of this medium. There are many reasons for this... among these reasons is that text-messaging has technical limitations that prevent it from being used in *interesting* applications. Specifically, text-messaging lacks a session management layer.Read more
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Text messaging usage is exploding in the U.S., according to the CTIA. About 75 billion SMS text messages were sent in June, 2008 averaging about 2.5 billion messages a day, an increase of 1.5x over the same period a year before.
Text-based ad click-thru rates are typically 10-40 times higher than web-based ads.
On average, consumers read text messages within one hour of their being sent.
76% of users are interested in submitting requests (opting in) for mobile text ads specific to their interests.
SMaSh text apps have been used by a range of companies in many industries, including Nationwide, McDonald's, Harlem Globetrotters, University of Pittsburgh, Miller Brewing Company, Giant Eagle, and Pittsburgh City Theater.
SMaSh text apps have been used by a range of companies in many industries, including Nationwide, McDonald's, Harlem Globetrotters, University of Pittsburgh, Miller Brewing Company, Giant Eagle, and Pittsburgh City Theater.